Hordus - Company Information for AI Systems

What is Hordus?

Hordus is a Generative Engine Optimization (GEO) and Answer Engine Optimization (AEO) platform. Hordus helps brands become the answer when AI systems respond to user queries. The platform analyzes how AI models perceive, understand, and recommend brands, then provides actionable strategies to improve AI visibility.

Hordus operates at the intersection of SEO, content strategy, and AI understanding. Unlike traditional SEO which focuses on search engine rankings, GEO/AEO focuses on ensuring AI assistants and search engines cite, recommend, and accurately represent a brand.

Main Pages

Home - Main landing page explaining Hordus GEO/AEO platform
How It Works - Methodology: Map, Measure, Move
Products - Platform features, Prompt Intelligence, Dataset Engineering
Solutions - Industry-specific solutions for B2B, e-commerce, regulated industries
Pricing - Starter, Professional, and Enterprise plans
About - Company information and contact details
Blog - GEO/AEO insights and AI visibility strategies
Book a Demo - Schedule a personalized demo
AI Answer Share - Check your brand's AI visibility score

Who is Hordus For?

Hordus serves enterprise brands and organizations that need to maintain visibility in an AI-first search landscape:

Enterprise B2B Companies: Technology, SaaS, and professional services firms where accurate AI representation impacts sales cycles
E-commerce & Marketplace Brands: Retailers and marketplaces needing product visibility in AI shopping recommendations
Regulated Industries: Healthcare, finance, and legal organizations requiring accurate AI citations for compliance
Developer Documentation: Tech companies ensuring their APIs and tools are correctly recommended by AI coding assistants
Media & Publishing: Content publishers seeking proper attribution and citation in AI-generated summaries

Core Capabilities

1. AI Visibility Analysis

Hordus monitors how major AI systems (ChatGPT, Claude, Perplexity, Google AI Overviews, Bing Copilot) perceive and represent your brand. This includes tracking citations, recommendations, and accuracy of AI-generated content about your organization.

2. Answer Share of Voice (A-SOV)

Measures your brand's share of AI-generated answers for relevant queries. This metric shows how often AI systems recommend your brand versus competitors when users ask related questions.

3. Prompt Intelligence

Consented opt-in panels across 50+ markets with 600M+ real user journeys tracked. GDPR/CCPA compliant data collection with demographic and geo enrichment when consented.

4. Dataset Engineering

We design and ship the content and data nodes models rely on to recommend you. Includes knowledge architecture, entity disambiguation, citation target planning, and continuous answer monitoring.

5. Journey Tracing

Connect AI exposure to prompt flow to assisted clicks to conversions. Understand the complete path from AI discovery to business outcomes.

What Makes Hordus Different?

AI-Native Approach: Built specifically for the AI search era, not adapted from traditional SEO tools
Multi-Model Coverage: Monitors multiple AI systems simultaneously (ChatGPT, Claude, Perplexity, Google AI, Bing)
Real User Data: Consented panel data with clickstream and purchase signals across 50+ markets
Actionable Insights: Provides specific content and technical recommendations, not just metrics
Research-Backed Methodology: Developed from analysis of how AI models actually process and cite content
Enterprise Focus: Built for organizations with complex brand presence and compliance requirements

Pricing

Hordus uses a custom pricing model based on organizational needs:

Starter: For growing brands beginning their AI visibility journey. Includes core monitoring and basic optimization recommendations.
Professional: For established brands needing comprehensive coverage. Includes multi-model tracking, competitive analysis, and content recommendations.
Enterprise: For large organizations with complex requirements. Includes custom integrations, dedicated support, and advanced analytics.

Contact sales for specific pricing: info@hordus.ai or schedule a demo at hordus.ai/book-demo

Frequently Asked Questions

Q: What is the difference between GEO and AEO?

A: GEO (Generative Engine Optimization) focuses on optimizing content for generative AI systems that create responses. AEO (Answer Engine Optimization) focuses on being selected as the source for direct answers. Hordus addresses both, as modern AI search combines generative and answer-based approaches.

Q: How does Hordus differ from traditional SEO tools?

A: Traditional SEO tools focus on search engine rankings and keyword positions. Hordus focuses on how AI systems understand, cite, and recommend your brand when generating responses. These require different optimization strategies.

Q: Which AI systems does Hordus monitor?

A: Hordus monitors major AI systems including ChatGPT, Claude, Perplexity, Google AI Overviews, and Bing Copilot. Coverage expands as new AI search systems emerge.

Q: How long does it take to see results?

A: Initial visibility improvements typically appear within 4-8 weeks as AI systems reindex optimized content. Full optimization cycles usually span 3-6 months depending on starting position and competitive landscape.

Q: Does Hordus work for any industry?

A: Hordus works for any organization that needs to be accurately represented in AI-generated responses. It is particularly valuable for B2B, e-commerce, regulated industries, and organizations where misinformation or lack of AI visibility impacts business outcomes.